Island Pond Marketing Group is committed to delivering data-driven creative and authentic marketing & business services. Our mission is to provide our real human experience coupled with today’s advanced technologies to provide you unrivaled industry expertise and an unwavering dedication to your growth.
Your Success Is Our Success
As the Founder and CEO of IPMG, Sher embodies visionary leadership, guiding the company with an unwavering pursuit of marketing excellence. Her strategic acumen and data-driven mindset fuel groundbreaking campaigns across diverse sectors; from DTC and CX to ABM, brand building, business development, and cutting-edge digital and traditional solutions.
Sher's expertise lies in orchestrating cross-functional teams, aligning their efforts to overarching business goals. She cultivates an environment of collaboration and innovation, harnessing the collective strengths of her teams to deliver remarkable outcomes. Her ability to forge robust industry connections enables seamless integration of pioneering marketing tactics and strategies.
Committed to staying ahead of the curve, Sher holds the prestigious ANA Marketing Professional certification (CAMP 2022-present) and a Postgraduate Diploma in Digital Business from the Emeritus Institute of Management, Inc. achieved through a collaborative program with MIT Sloan and Columbia Business Schools Executive Education. Her continuous pursuit of knowledge ensures IPMG remains at the forefront of industry trends and best practices.
Daniele Cunningham, our dynamic Vice President of Strategy, is a results oriented professional focused on strategic marketing and business development. She excels at translating complex challenges into actionable initiatives that deliver measurable results.
Daniele's professional journey includes leadership roles at Deloitte and extensive consulting experience with a variety of industries including SaaS, healthcare, real estate, and professional services. She has a unique ability to quickly adapt and master new domains, a skill honed in her early career as a television reporter.
Daniele drives organizational success by aligning marketing initiatives with business goals. Her expertise spans branding, go-to-market strategy, digital transformation, corporate partnerships, improving client experience, and optimizing ROI.
Daniele has a unique ability to connect big-picture goals with actionable plans, coupled with her business development acumen, which makes her an invaluable asset to organizations seeking impactful marketing solutions and sustainable growth.
Hollen is the dynamic Head of Public Relations and Content at IPMG, also known for her role as Editor at The Castle Pines Connection. With a wealth of experience as a content writer and seasoned public affairs professional, Hollen enriches the IPMG team and our clients with her expertise.
Her career highlights include prestigious positions at the Office of the Secretary of Defense and the Office of Public Affairs at the Pentagon, where she was honored with the Secretary of Defense Award for Outstanding Public Service. As a trusted public spokesperson and advisor to C-suite executives, Hollen has orchestrated events for elected officials and dignitaries while managing exclusive events and fundraisers.
Hollen's academic journey includes a master’s degree in communications from American University and a BFA from the University of Texas at Austin. Throughout her career, she has leveraged her exceptional communication skills to lead businesses forward, ranging from local small businesses to governmental organizations and Fortune 500 companies.
Driven by her passion for effective communication, Hollen is dedicated to assisting companies in enhancing corporate communications, refining marketing content and online platforms, devising innovative marketing strategies, and ultimately leading to sustainable business growth for our clients.
Jorge leverages a decade of multifaceted sales expertise, seamlessly blending luxury retail experience from Louis Vuitton with deep knowledge in custom software development. As NetForemost's Head of Sales, he spearheads account management and post-sales service, fostering enduring client partnerships. Jorge's unique background enables him
Jorge leverages a decade of multifaceted sales expertise, seamlessly blending luxury retail experience from Louis Vuitton with deep knowledge in custom software development. As NetForemost's Head of Sales, he spearheads account management and post-sales service, fostering enduring client partnerships. Jorge's unique background enables him to deliver unparalleled value, ensuring client satisfaction and driving business growth through strategic relationship management.
Martin, as Lead Architect and Engineer at NetForemost, brings a significant expertise to software development projects. He shines in team organization and member selection, ensuring each project's seamless progression. He focuses on effective stakeholder communication, Martin orchestrates complex initiatives with precision. His leadership
Martin, as Lead Architect and Engineer at NetForemost, brings a significant expertise to software development projects. He shines in team organization and member selection, ensuring each project's seamless progression. He focuses on effective stakeholder communication, Martin orchestrates complex initiatives with precision. His leadership drives innovation, optimizes workflows, and consistently delivers exceptional results. This team positions IPMG to provide you cutting-edge solutions.
Brad, as the driving force behind 123 Action Media, bring vast experience in advanced website retargeting and multi-channel marketing strategies. His expertise, honed through leadership roles and education enables him to craft data-driven solutions across diverse industries. Brad's innovative approach integrates digital media, direct mail
Brad, as the driving force behind 123 Action Media, bring vast experience in advanced website retargeting and multi-channel marketing strategies. His expertise, honed through leadership roles and education enables him to craft data-driven solutions across diverse industries. Brad's innovative approach integrates digital media, direct mail, and database management, consistently delivering measurable results and maximizing marketing ROI for clients.